Saturday, September 1, 2012

Product Management/Product Marketing - The Nissan GTR35

I am going to post this as a part of "Supercar Sunday" for Farrst Developments - but there is so much good business material in this short movie I couldn't help but also put it here to for you all to see. Seems that Carlos Ghosn is a very smart man, and a very savvy business leader.

I have no doubt in my mind that he was very instrumental in getting the R35 out of drawing boards and into real life. I can understand why the Japanese people look up to him, and why Renault grabbed him when they did.

 Topics covered:
- Product Management,
- Product Marketing, - Marketing Management,
- Task Management,
- Competitive Markets